Denim Drive

Le Chaînon

Le Chaînon Foundation is dedicated to provide assistance and shelter to women in difficult circumstances.

Thanks to its fundraising activities, hundreds of vulnerable women can be welcomed in a safe environment, promoting their return to autonomy and self-esteem.

DONATE a pair of gently used jeans and GET 15% off NEW denim pants

Shop from our fabulous participating brands—Mother, L’Agence, Frame, Cambio, Veronica Beard, and Cinq à Sept. Each purchase helps support our community initiative. Let’s make a difference together!

*IN-STORE ONLY*

Our Participating Brands

MOTHER

Famous for its irreverent spirit, cult following, and irresistibly soft fabrics, MOTHER is a distinctive L.A.-based boutique brand that seamlessly blends indie charm with universally appealing fits and washes. Embracing spontaneity and the essence of California's 70s nostalgia, MOTHER offers a diverse range of collections throughout the year, including denim, sportswear, outerwear, and accessories. Each piece captures the carefree attitude and rebellious flair of that iconic era, inviting you to celebrate your individuality with unfiltered, playful style.

FRAME

FRAME is an esteemed American fashion brand celebrated for its expertly crafted collections in denim, cotton, leather, and cashmere. Originally known for its artisanal approach to denim, FRAME has evolved to offer a full range of ready-to-wear apparel and accessories, all crafted from the finest natural materials. Experience timeless sophistication and exceptional quality with FRAME’s versatile and elegant designs.

L'AGENCE

Designed for a life in motion, this brand’s collections seamlessly transition from airport to gala, beachside to boardroom. Each piece is crafted to create a cohesive, head-to-toe wardrobe that adapts to a dynamic lifestyle. The brand believes clothing should not only fit well but also inspire confidence and delight. Rooted in community, empowerment, and a commitment to caring for people, their designs enhance real-life experiences while fostering a culture of inclusivity.

CAMBIO

CAMBIO fashion makes bold statements and sets international trends with its confident, stylish designs and uncompromising quality and fit. Driven by a commitment to maintaining high standards, CAMBIO consistently exceeds expectations, leading its trend-conscious collections into the future with a passion for progress and a strong focus on sustainability. Experience the future of fashion with CAMBIO’s passionately progressive and convincingly sustainable creations.

VERONICA BEARD

Founded in 2010 by sisters-in-law Veronica Miele Beard and Veronica Swanson Beard, the brand combines their unique perspectives and shared vision to offer a collection of cool classics tailored for today’s multifaceted, multitasking woman. Their mission is to create the dream wardrobe for a layered life, blending style and practicality for modern women on the go.

CINQ À SEPT

Cinq à Sept brings the intriguing tension between day and night to a new advanced contemporary collection. Inspired by the hours between 5 and 7 pm.

COME IN STORE AND DROP YOUR JEANS

Your old jeans can make a difference!
By donating, you’re not only getting a great discount but also helping us support a worthy cause.

Every pair counts!

bring in your denim and let’s make a positive impact together!